Search Engine Optimization (SEO) may be the most important portion of your website marketing or lead generation strategy.

What is Search Engine Optimization? – The use of various techniques to improve a web site’s ranking in search engine result pages in the hopes of attracting more visitors to a web site via “natural” or un-paid (“organic” or “algorithmic”) search results.  In Plain English, we make sure that your website is found when someone searches for relevant keywords on Google and other Search Engines.

How do we do it? – Through extensive keyword analysis and discussions with client’s to learn about their needs, Faughnan Media Group comes up with a strategy suited to your needs.  Once a strategy is in place, we do the rest including website optimization, meta tag creation, link building, site and directory submissions, reporting, analytics and more.

Content Creation: – The key to a well-optimized / search engine – friendly website is content.  A simple 5 – 10 page website may look nice and impress your customers or even your boss, but it probably won’t be found by anyone unless you tell them about it or if they know of your business already.  In other words, you won’t be found by many people searching on google.  Faughnan Media Group has several writers on staff who specialize in researching your industry and writing blogs and / or articles to increase the amount of content on your website.  More content = more website visitors finding you via search engines = more sales or leads.